adidas has been revealed as is the new official partner of Mercedes-AMG Motorsport, extends the cooperation between adidas and the Mercedes-AMG PETRONAS Formula 1 Team to the brand’s GT Sport and Esports activities.
As part of a long-term partnership, adidas will equip both the driver squad and the motorsport department of Mercedes-AMG with teamwear and to mark the partnership an AMG GT3 from GetSpeed will race at this weekend’s NLS1 with a special livery – matt black with the three distinctive stripes on the bonnet and roof and the adidas logo on both doors.
Ralf Aron, Lucas Auer, Adam Christodoulou and Mikaël Grenier will race the car.
Christoph Sagemüller, Head of Mercedes-AMG Motorsport: “I am delighted that we have been able to extend the already successful cooperation between our F1 Team and Mercedes-AMG Motorsport. In future, we will be equipped with adidas for all our motorsport commitments. The partnership is based on a common guiding principle: maximum performance and the highest quality standards in top-class sport. With adidas, we have another strong partner at our side who will define our team appearance in the long term.”
Michael Batz, GM of adidas motorsport: ”The entry of adidas into GT Sport with Mercedes-AMG Motorsport is an exciting step for us. It is great to expand our partnership to a new dimension and show our commitment to innovation and performance. We look forward to working together and continuing to drive motorsport forward.”
